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      Tag: Multichannel Strategy

      How OTT & CTV Advertising Are Reshaping the Future of Digital TV Advertising

      OTT & CTV Advertising Are Reshaping the Future
      The way people watch TV has changed forever. Audiences are no longer confined to cable boxes or traditional network schedules. They’re streaming their favorite shows on demand — anytime, anywhere, on...
      Published October 22, 2025
      Categorized as Blog Tagged AI in Advertising, CTV advertising, Digital TV Advertising, digital TV advertising strategy, Multichannel Strategy, OTT advertising

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