A recent MediaPost article titled “Why are Planners Still Using Excel” states that, despite its limitations “85% of media planners are still using Excel” and that “media opportunities have grown more...
In the fast-paced world of advertising, managing multiple campaigns, budgets, and client relationships can be a daunting task. An Agency Management System (AMS) provides a comprehensive solution designed...
In the contemporary landscape of digital advertising, data plays an indispensable role in crafting, executing, and measuring the efficacy of campaigns. For an advertising agency, accurately computing...
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